As a Spaniard, what can I say? (even though my English grammar su....ks)... \r
The design reflects what's ""in"" in Spain nowadays; the minimalism of the decoration reminds me a lot different places I've visited in Madrid and Barcelona (nice to hung out with friends). However, the food was of average quality (not to say poor in some dishes; lets be nice). The chorizo is the low quality-sandwich-bocadillo-after school-type(cheap, I mean), Same thing with the serrano ham and the lomo. Small portions (too small) and in general overpriced. You ask for croquettes (croquetas) and since croquetas is plural they bring you that: 2 croquetas, if croquetas could be singular they would bring 1 for the same price...\r
The Staff (awesome, we work in a cool place...!!) is not really knowledgeable when it comes to know about what they are selling, but hey!, they are nice... \r
Wines: Extremely overpriced. I must be crazy (and I am) paying what I paid for half a bottle, but eating ""quality"" Spanish food (not the case) can't be done with a cheap wine.\r
I think the Staff, the Chefs, and everyone else that works there, should take a short trip to Spain (specially the north) and take a look at the real thing, that has absolutely NOTHING to do with what Boqueria is serving. My motto is: if you can't offer good Chorizo (ham or whatever) don't offer anything. \r
Desserts: are ok, but please, please, please... don't ask for the ""churros con chocolate"". Those used-fried oil-from 3 days ago-things they call churros, are NOT churros; they are something else. I guess ""churros"" is not a registrated trademark in the US by the Spanish Goverment, otherwise these ""phony things"" would be serving time in jail already. \r
Maybe for the average Newyorker that hasn't visited Spain before (or maybe has...) this is a good fancy place to eat great food, wine, and to hung out with friends, but not for me. I will just keep looking for the (good) perfect Spanish restaurant in NYC; definetly not Boqueria. Enjoy.
Pros: Nice looking place and more or less friendly staff
Cons: Everything else...