Bernie's Bicycle shop has a good selection of high quality rugged mountain bikes. They have men's, women's, and children's bikes so you can shop for the whole family. Not that you'd necessarily would want to, as you may leave a big whole in your pocket. The sales staff are friendly and let you browse around and try a few bikes without hounding around you the whole time. They have a decent repair shop. Overall, good place to look for higher end rugged mountain bikes both if you're in the market to buy one and if you're only looking to see what's out there.