If you are looking for a New York, or Los Angeles boutique in Chapel Hill, look no further than Apple Boutique. In a word, stunning clothes, and the service was exquisite, I never felt like the salesperson was just trying to sell me something, she even insisted I leave and think about it before I purchased, and was even knowledgable about the other shops in the area....whenever I need a dress for an occasion, or anything really, this is absolutely the first place I look, and I haven't been disappointed. This is my destination store.
Pros: great selection, knowledgable, helpful staff, front door parking
Cons: the security guards at University Square can be a little annoying, but that's quibbling