Love love LOVE this place! You walk in and immediately you know, these people have an eye out for AMAZING denim. Drift isn't messing around, they carry lines that are the creme de la creme of... More

Love love LOVE this place! You walk in and immediately you know, these people have an eye out for AMAZING denim. Drift isn't messing around, they carry lines that are the creme de la creme of premium denim. You won't find your run-of-the-mill denim labels here. No Sevens, no True Religions, not a Citizen in sight. No, instead you'll find incredible up and comers or cut and sew lines like 18th Amendment, Proportion of Blu, Cassette, Deener, Rag & Bone and Stephenson. For the men, the best in Selvage denim, like Takumi, Stronghold and Kicking Mule. There are also other goods in store aside from the denim. You can find hats, great handbags, and some sweet smaller label clothing lines to pair with your denim. Set in the heart of 'Old Oakland' this gem of a denim store is bringing the best and pulling out all the stops when it comes to denim in the East Bay. Trust me, you're gonna love it and the incredibly denim-educated staff will be there to walk you through the entire experience. Chances are, with these guys helping you, you won't leave empty handed and it won't be because they pushed some awful thing on you. It'll be because you looked amazing in their jeans and they knew you would. Pros: Everything Cons: Can't think of anything...except that maybe the fitting rooms need better light. But thats all!
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