The Watchamacallit staff went out of their way to find the perfect dress for me. They werent concerned about prices on the dresses they pulled for me, infact the less expensive one is the one I... More

The Watchamacallit staff went out of their way to find the perfect dress for me. They werent concerned about prices on the dresses they pulled for me, infact the less expensive one is the one I bought because they said it looked the best, They bent over backwards trying to help me find the perfect dress and I am so pleased with my purchase. I will definately be back!!!!! Thank you!!! Pros: Staff in Dallas ( Luise) is great. Cons: none
Less

My name is Ashlin and I am the Director of Communication for the new WhatchamaCallit. I am here to announce that the company is now under new management! We understand that some of the policies and... More

My name is Ashlin and I am the Director of Communication for the new WhatchamaCallit. I am here to announce that the company is now under new management! We understand that some of the policies and procedures practiced by the former owners were outdated, discourteous, and sometimes just down-right rude. We knew that when taking over the company, some of the hurt feelings from the past would be hard to mend, but please know that we have taken every action possible to ensure a pleasant shopping experience at both our Dallas and Fort Worth locations. Here are some of the changes that you will experience at the new Whatchamacallit Fashions: - Complete 100% customer service We have a well-trained team of fashion consultants to help you make the next biggest event of your life more than just a dream, but a dream come true. We pride ourselves in creating clients for life and we understand the enormous value of word-of-mouth recommendations. - Price matching We will match the price of any dress you find in other stores or online. We just need undeniable proof that the dress we are matching to is the same designer, style, unused, and is still available to order from the other stores or sites. - Re-organized merchandise We have extensively rearranged the store and merchandise to be more assessable and shop-able. Whatchamacallit no longer looks like a garage sale of dresses. We still have an enormous selection of dresses, (over 100,000 dresses in stock and thousands more to order) but we have organized them so that our clients can find what they need easier. - Clear and understandable polices All of our clients are informed completely on each policy. We still have a strict no-return policy, but we will never do anything to trap a client into a purchase through any of our procedures. Please come experience all the great new changes at WhatchamaCallit. Visit our new location at the corner of Preston Rd and Beltline in the Tom Thumb parking lot. We are still cleaning up some of the messes from the past, but welcome your feedback and suggestions for the future. I would love to hear from you personally. My phone number is 972-380-1313 Thank You Ashlin Siddall Director of Communication WhatchamaCallit
Less

I have shopped here for several years with my daughter. Everytime I have to try to figure out what the "real" price of the dress is. Apparently one sales person can offer a different price from... More

I have shopped here for several years with my daughter. Everytime I have to try to figure out what the "real" price of the dress is. Apparently one sales person can offer a different price from another.Not fare! Be ashamed! Always ask for Miss Althea! She is the only one there I will ever deal with in the future.These dresses are old and have been there for YEARS! Time to have a sale and get new stock! Pros: Miss Althea is the best! Cons: not the same price for all customers
Less

1st of all I don't see how the bizzness is still going. I used to work there and I did inventory. People who buy there are crazy. Those dresses /clothes are marked @ least 5 times what he paid for... More

1st of all I don't see how the bizzness is still going. I used to work there and I did inventory. People who buy there are crazy. Those dresses /clothes are marked @ least 5 times what he paid for them. The owner is a..i don't want to call names but he thinks he is a big shot and is full of himself. There is nothing but illegal immigrants working there and a lot of the clothes have been there forever because they are over priced. The workers are treated like slaves-no breaks at all, no sitting, and no time off for anything. He(Bill the owner) fired a lady who had been there a while after she called in b/c child was sick said: she'll be alright she doesn't take care of her anyways! BSTRD! Anyhow if you buy ANYTHING there your buying "fried ice cream." $1,2,300 dresses are been sold to customers for $9, 1000, or even more. Hey I know you have to keep your business going but ripping people off is another thing. So remember when ur shopping st "Whatchamacalit" and feeling 1st class remember coach. LOL Pros: they have alot of pretty dresses Cons: prices customer service
Less

Okay so I don't understand all of the terrible terrible reviews that this place is getting. I have purchased at least 3 dresses that I can think of at this store with no hastles. The last dress I... More

Okay so I don't understand all of the terrible terrible reviews that this place is getting. I have purchased at least 3 dresses that I can think of at this store with no hastles. The last dress I bought in April 2008 the lady did the alterations in store while we were at lunch. The people who say "it's so messy ..you have to dig..blah blah" Uhm, thats why you get a lady to help you the second you walk through the door. THEY know the store. I never once had to leave that dressing room but they still encourage you to look. Whenever you get there they ask you color? style? price range? anything you want...and I've always found a dress I loved! As for the people who say they are "used".....I'm sure some of the less popular dressed have sat on those racks for a couple of seasons and lets face it, beds will be snagged. The lady fixed the fiew beds on my dress again, while I was at lunch. If you're looking for a one stop shop where you can get EVERYTHING you need, this is it...shoes, jewlery, everything. Don't go on a Saturday..it's hell. And they do follow you around like a hawk only because they work off commission and they definately want to sell you the dress! They do take no for an answer and we always leave to think about my selection first and then come back. The guy that's the manger or owner or whoever it is has personally come up to me every single time i've purchased a dress to look at all my jewelry and everything i've purchased and he'll even say "oh I like this better than that.." We've never had anything rude said to us and they've always been friendly. You can't expect to call a store that has probably like over a million dresses and ask them if they have a particular dress in your size? thats a ridiculous thought. Anyways, I would say go to this store with an open mind and several hours to spend because a dress is quite an investment..the ladies will help you and they'll also give you their honest opinions. Pros: huuuuuuuuge selection Cons: bad crowds on peak days.
Less

Every girl should have a 'senior year' book of memories! Picking out a prom dress is one of the memories that will make it into the book - thanks to Whatchamacallit Fashions! We were impressed... More

Every girl should have a 'senior year' book of memories! Picking out a prom dress is one of the memories that will make it into the book - thanks to Whatchamacallit Fashions! We were impressed by the service, selection and friendliness of all the staff. A special thanks to Athena for her expertise in alterations - that's what really makes the dress. The dresses are beautiful! My daughter chose a very regal looking soft pink, beaded, strapless, a-line dress that is sweeps the ground. In addition, she was chose a pair of silver rhinestone studded evening shoes (she will wear those for years to come) that compliment her dress perfectly. The look is stunning and very appropriate for a young women who has acheived a very special milestone! Our experience was nothing short of fantastic. They treated us all with respect and with excellent service - the only thing missing was some tea for all the moms, grandmas, aunts and friends. Oh and there were plenty of dads there too - helping out there daughters.... hats off to the dads and to the wonderful staff at Whatchamacall it for giving them extra attentiong - if you are a little observant - it doesn't go unnoticed. This may not be a bargain basement store but the quality of the gown is outstanding and nothing I could have found in any department store (at least not at the same prices - if you compare apples to apples - this quality of dress would have cost double at any mall deparment store). Most of all - the price was well worth making a life long memory - it's not just the dress or prom night but the entire process - from the beginning of senior year right through to graduation. It only happens once in a life time and if you're lucky enough to get to this point with your teenager - then don't spare a dime - it's a memory of a life time... not just for her but for the whole family. Keep making memories and best wishes class of 2009!!!! Pros: Best Selection
Less

I could have bought similar dresses at macy's for at least 300 dollars cheaper. Buyers beware!!!!!

I could have bought similar dresses at macy's for at least 300 dollars cheaper. Buyers beware!!!!!
Less

The First tiem i went i was with my friend, the same high school age as me and we were comletely ignored and when we tried on dresses, just for fun, we werent rowdy or disrespectful but they looked... More

The First tiem i went i was with my friend, the same high school age as me and we were comletely ignored and when we tried on dresses, just for fun, we werent rowdy or disrespectful but they looked at us like we were unrulely two year olds. The secong time i went in i was with my mom and we had a rush of women direct us towards the type of dressesi wawnted and followed us around to take each dress i wanted to the dressing room. I was shocked, it was like night and day. Another negative aspect is they sell fake designer jewlery and purses (like dior and chanel) which is illegal and i hope they get caught because they will obviously screw anyone just to get their money. Pros: If you look like you have money to spend they will love you Cons: cheapskates
Less

My daughter needed a dress but was not able to get to this store before they closed. I went in the store, during mid-week, near their closing time. I picked out a dress and explained I wanted to... More

My daughter needed a dress but was not able to get to this store before they closed. I went in the store, during mid-week, near their closing time. I picked out a dress and explained I wanted to take it home, have my daughter and try it on when she came home that night. If it didn't fit, I would bring it back when they opened in the morning. There was certainly no prom event that Wednesday night for her to wear the dress. I got "Pre-Approval" from their manager on duty that night. She was clear that as long as I brought it back by the next morning, I would get a full refund. She said she would be there in the morning. My mistake: I trusted her and did not ask for her to write the "return exception" on my receipt. Sure enough, the dress didn't fit and I was at the store at their opening time. Guess what? "You're stuck with the dress. We won't take it back. Screw you. That manager isn't here. Look at your receipt -- It says NO RETURNS!", etc., etc., etc." I felt so cheated and abused. I can understand a no-return policy. However, I was specifically granted an exception but the manager and would have never bought the dress, knowing if I was to return it, it would be less than 12 hours later. I'm really amazed the owner is still in business. Apparently, he thrives on ripping off customers. He geniunely gets a kick out of it. Oh well.....Lesson learned. I know he's making a ton of money, which evidently is the ONLY important thing to him. But, I have pursuaded many people never to shop there. Trust me, there are other stores out there where you can buy a dress! Every dog has their day. By the way..... I'm convinced that the "postive" reviews below are written by this owner and staff. It is so obvious when most people are complaining about the rude and lying staff. Then, an "amazing" review appears about how the staff is the best, pleasant, etc. What a crock! BUYER BEWARE!! Pros: The staff are rude and liars Cons: The owner is a total a-hole.
Less

I got Pre-Approval from their manager to get a full refund if I returned a dress THE NEXT DAY. Guess what? You're stuck with the dress. We won't take it back. Screw you.

I got Pre-Approval from their manager to get a full refund if I returned a dress THE NEXT DAY. Guess what? You're stuck with the dress. We won't take it back. Screw you.
Less