We started shopping here after my hubby was diagnosed with CML, (Leukemia). He saw a nutritionist and she recommended the place. The customer service is fantastic!!!!! The gals in there all flirt with my 1-year old son. Most of the usual customers are friendly as well. Wild Oats is expensive, especially on their meat and seafood but sometimes they have even better deals than non- health food supermarkets. I go to this place a few times a week and I have to tell you it is a pretty good place to shop. It is expensive but the food is healthier.