This store is incredible! It is built to look like a street out of the Harry Potter movies -- like Diagon Alley. There are lots of different shops inside -- one sells wands, one sells Harry Potter type sweaters and ties, one sells licensed Harry Potter things, one has Simpsons stuff, and one has Nightmare Before Christmas stuff. The owner is very nice and has helped me select gifts for my friends several times. They even sell gift certificates now.