The cookie outlet is a great place to get certain things, if you don't mind a few broken ones. But you can't beat the freshness, or the selection. I can honestly say that I can find things in the outlet that I never see in the grocery stores. And everything there is pretty cheap. But as others has pointed out, Stauffer's cookies and crackers are reasonably priced in regular stores, so if you are looking for regular items, get them at your local store. But it is worth at least one trip to see what other goodies you may find. Selection changes all the time.