Schucks is great because they don't manipulate their prices. It's the same no matter where you go, and there's always an excitement among the employees to satisfy the customer. When you know you're going to be taken care of (and if you go here, you can bet you will) you're willing to pay a little extra. Still, with Schucks you're normally not even going to have to do that.
PROS: A+ customer service, friendliness, competitive pricing