I shop at KTA in Kailua-Kona and the 2 stores in Hilo. This supermarket carries a variety of groceries and always has good deals on their produce. The items are easy to find because the store is not too large. If you need help in finding an item, there are many clerks walking around the store to help you. They have a good seafood and meat department with fresh items. If you're looking for a market with a lot of discounts, then this market is a good choice.