This small ski shop is located on the main access road to Sunday River. If it wasn't for the location, it wouldn't survive. The shop stocks a very small selection. What they do carry is often very expensive, almost as much as the mountain shops. Even their end of season sale doesn't seem like much savings. They usually have decent prices on high performance demos, but that is the only reason why I would shop there unless I forgot a crucial piece of gear that I needed ASAP.