I've been playing and buying guitars since 1992.
I went there for an acoustic, but was impressed by their inventory of both electric and acoustics. I gave the old man the price range I was looking for, and he quickly showed me the several to choose from and particular features of each. Luckily I found a beautiful guitar for a bargain.
If you're wary of the Guitar Center experience (teens wanking at loud volumes, overeager sales guys, etc.), I would recommend them. I went on a Saturday, and a few other customers came and went, but it was still quiet. They have used and new, but the used aren't junk.
That being said, they're still a relatively small shop (at least compared to GC), so they wouldn't necessarily have as much to choose from, or may not have rock bottom prices on accessories and whatnot. Still, to me it seems they focus on quality, not quantity.
So I would highly recommend this store, and next time I need a guitar, I'll be stopping there first.
Pros: Quality inventory, knowledgable, not Guitar Center
Cons: Not Guitar Center