Polite, responsive staff. If you go on weeknights there are sometimes only a handful of people there, so you get a lot of attention. If you're turned off by the 'mall theatre' experience (gum stuck to your shoe, herds of unsupervised tweens, people texting during the movies), this is the place for you.
Pros: Often the only theatre in town showing what I want to see.
Cons: Bring cash, they don't take credit cards.